” ‘Cause I got that boom boom that all the boys chase

And all the right junk in all the right places…”

Meghan Trainor is a pop star who admits she never thought she would make it because she didn’t have the celebrity body. Here, she says it loud and clear:  “…I’m bringing booty back!”

Trainor’s song ‘All About That Bass’ tells women everywhere to embrace their size, and be proud of their backside.

Shake what your mamma gave you, Lil Jon told us back in 2007. But it wasn’t until this year that booty talk became incredibly trendy. Every celebrity wants to talk about how beautiful a big derriere is.

Will it be Jennifer Lopez, Iggy Azalea, or Nicki Minaj that will win the big booty prize of the year? Kim Kardashian has also been doing her best to get her name on the booty prize. In fact, it’s her main claim to fame.

jennifer-lopez-albumcover Nicki_Minaj_Anaconda

She’s not alone. It’s a booty battleground, and figuring out who has the sexiest butt has become an online obsession;  and not just for celebrities. Anyone with a camera and the self confidence to turn their #selfie into a #belfie is eligible to enter the competition.

Jen Selter found fame posting her bootie. She’s become the Internet #belfie queen.

More than 222 thousand people on Facebook ‘Liked’ the picture below of the overnight bootilicious sensation Jen Selter. Nobody knew who she was before she started posting pictures of herself in brightly coloured clothes showing off her best asset -her behind! Over 3 million people follow her on social media now and recently, she got a photo shoot with Vanity Fair.



Last month, Vogue called 2014 “The Dawn of the Big Butt, or “the era of the big booty.”

Vogue writer Patricia Garcia points out, “For years it was exactly the opposite; a large butt was not something one aspired to, rather something one tried to tame in countless exercise classes. Even in fashion, that daring creative space where nothing is ever off limits, the booty has traditionally been shunned.”

Not so today, she continues, but doesn’t sound convinced. “Perhaps we have Jennifer Lopez to thank (or blame?) for sparking the booty movement.”

Or is it just time we focus on something new? Perhaps the booty movement is something our generation is pleased to embrace, a generation where more and more women celebrities are taking to the stage wearing less, and shaped “with what their mamma gave them.”

Want to know your booty shape? There’s a name for every size! This chart has been circulating online of late:


The important things is, no matter the size or shape, the booty battleground is fair game for all.

Shake what your mamma gave you!